Details
June 20, 2024
1:00PM - 2:00PM
Third Thursday - Understanding More About Your Listeners in The Connected Car!
On the third Thursday of each month, the NJBA presents webinars on various subjects in cooperation with the Michigan Association of Broadcasters
"Understanding More About Your Listeners in The Connected Car!"
with Juan Galdamez, Senior Director of Broadcast Strategy, Xperi
Connectivity in the car has opened new opportunities to improve the listening experience and to gain new insights with DTS AutoStage. Pairing broadcast and IP in the car can now change the way your listeners experience your station and at the same time, give you a better understanding of your audience. For the first time ever, stations can now access real-time metrics coming from the vehicle for their AM/FM stations. All for FREE!
About the Speaker
As a strong supporter of radio’s future in the connected vehicle, Juan has spent the last decade working with broadcasters and the automotive industry on the adoption of HD Radio, computer vision, connected devices, metadata and audio processing technologies.
Juan’s passion for radio began at WXTU-FM, and continues to this day with stops along the way at WIHT-FM, WMZQ-FM, and WASH-FM in Washington, DC. Throughout his tenure at Xperi, Juan has advocated for broadcasters to utilize technology that enhances the listener experience. His work has helped stations around the world to improve their in-vehicle, mobile, connected device, and metadata delivery, ensuring a competitive listening experience in challenging ecosystems.
Juan is the Senior Director of Broadcast Strategy and Business Development at Xperi.
